Digital Health Strategies
Everyday acts of kindness can greatly shape patients’ overall impressions of their care — and help shape whether others will choose treatment at one hospital over another. We partnered with Digital Health Strategies to find, then tell simple stories of dedicated workers at Geisinger Health Care in an effort to have their commitment reflected in the company’s internal and external marketing. Leaders even staged a staff “film festival” to premiere each piece, giving star treatment to employees and their quiet dedication.
Filmed and edited by Lance Murphey. Written and produced by John Hubbell. Co-produced by Mandi Gorenstein. Additional filming by Sybil Rodgers, Project Manager.